It is time that, in our society, having an Adviser is considered a normal part of life. AdviserEdge 2013 released a wave of innovation in the Advice profession and the flow on effect continues building pace as the ideas shared take hold, grow and bear fruit. But 2013 was just the beginning, as we work to set the Profession of Advice free.
We know that investing your time to come to professional events can be a shot in the dark in terms of the value you gain. We understand what it’s like being a truly professional Adviser and attending events; generally you are frustrated by the negative discussions, repetitive ideas and lack of structured high value intellectual property. You feel dismayed by the fact that most PD events cater to the lowest common denominators and instead of pushing you, they can drag you backwards. Whilst you might enjoy the chance to have a famous speaker inspire you, you also know that they are unlikely to change the way you do things when you hit the office on Monday.
This event draws the best, the brightest and the most forward thinking Advice professionals in the country, and beyond the extreme high value nature of the content, you will have the chance to immerse yourself in a community that is going to uplift you and help you to become a better professional.
AdviserEdge 2014 is going to focus on People Skills at Scale. Every decent professional understands that soft skills are even more important than technical skills, and often much harder to learn or teach. There is a challenge for Advice professionals – the older generation hold with them the art of people skills and yet this art is not being translated into the new paradigm of Social and is largely being lost.
AdviserEdge 2014 is going to show you that growing your business faster is not only possible, it is formulaic, replicable, scalable, and best of all teachable. This year we are going to show the AdviserEdge community how to plan and execute their competitive advantage, and to take their business and CRANK IT UP!
Over the last two years we have gained a reputation as being trailblazers in the field of Digital Advice and Social Media for Professionals. This is because our perspective comes from an innate understanding of human psychology, decision making, social dynamics and the very spirit of human interconnection. What we teach is not learned from any external source and our ideas are refined and tempered in the real World. What we have to teach doesn’t come from a text book or from reading or borrowing from others, we are inventors and creators and our aim is to break new ground, not rehash the old. In a relatively short space of time we have gone from a cold start to taking an influential stake in the future of Advice and Professional Services. With expanding resources, capabilities and exponentially growing reach, the next two years will be even more exciting and we hope we get to work with you in that future together. In order for you to understand the pace with which we operate, and comprehend the exciting future we are inviting you to partner with, we have created a graphical illustration of our most pivotal milestones.